DiRAD Technologies‘ very own Jolene Damián had the pleasure of co-hosting a webinar titled “Enhancing Customer Experience – bridging the gap between marketing and technology” last month with Michael Roach Creative. Not only was the turnout good, but those who attended noted that it was well presented, informative, helpful, and also fun.
Some of the comments and reviews on Enhancing Customer Experience included:
- “Jolene – I always gain a little deeper understanding of your technology every time you speak—thank you!” – From Jody Frawley, Site Seeker
- “A very well done presentation!” – Desiree Kelleigh, Lotus Analytics
- “Thank you Jolene and Michael for your expertise and great information today!” – From Karen Paul, of Elida Creative
Michael Roach, founder of Michael Roach Creative, enlightened and refreshed us all with some great information about how to attract and retain clients. He discussed the awareness-to-close funnel, as well as the “7 P’s of marketing.”
Jolene then stepped in and discussed how powerful, yet easy to use, AI-Powered “Virtual Customer Assistant” bots, B2B Texting, and mass outreach technology platforms are. They can help bring business to the next level and into the future. Marketing and technology have gone hand in hand since the invention of the internet, practically. Leveraging this technology and marketing practices isn’t reserved strictly for the big guys either.